Are Business Cards Still Useful As A Networking Tool?

Everyone in business has a calling card. You probably have a calling card and you hand it out to potential clients, friends, people you meet, etc. However, can you tell whether those business cards are helping your business? With the increasing use of search engines like Google.com, is the name card still a useful networking tool?

The answer is… MOST DEFINITELY!

However, there are ways to make sure your calling card is more effective to get you business.

1) Make your business card design bold. Don’t be scared to use strong colors, bold pictures. Anything to make people remember you.

2) Make it FUN! Who says business cards must be rectangle in shape. One of my most effective business card was in the shape of a monkey’s face. I was at an internet marketing event and distributed 4-5 cards to people I was talking to. Lo and behold, people started coming up to me DEMANDING for a card. “Hey, can I have one of your cool monkey cards, please?”. When was the last time someone said that to you?

Some practical ideas. If you’re selling double umbrella stroller, consider making your name card a little baby stroller. Or if you’re selling computers, what about having your card in the shape of a mouse (a computer mouse, of course!). Things like that will get you noticed and remembered!